Our Story
At Cacotec, we believe the care label should do more than meet regulations—it should power progress. We started with one goal: to digitize and simplify the outdated care labeling process that slows down so many global fashion brands.
Today, our platform connects brands, suppliers, and label makers in real time—turning static tags into digital assets that drive compliance, efficiency, and sustainability.
Mission
To modernize care labeling by replacing manual workflows with smart, connected, and compliant digital tools.
Vision
A world where every label is a gateway to transparency, circularity, and innovation.
Values
Innovation • Sustainability • Precision • Global Readiness
Cacotec Team
Filip Bajovic
CEO / Founder
Filip has 30+ years in the apparel industry as CEO of Label Kings, investor in multiple startups, and Co-Chair of the AAFA Labeling Modernization Working Group.
Milan Krstic
CTO / Co-Founder
Milan is driving the shift from traditional care labels to digital-first solutions. After two decades building enterprise systems for leading tech companies and Fortune 500s, he now leads Cacotec’s mission to deliver smarter, more transparent labeling through digital product passports and intelligent workflows.
Fritz Winans
Advisory Board Member
With 30+ years in global apparel leadership, Fritz has held CEO and executive roles at Hudson’s Bay, Liz Claiborne, and Tamara Mellon, and serves on the AAFA Labeling Modernization Working Group.
Nikola Milenkovic
Senior Software Engineer
Nikola has 10+ years in software and embedded systems, specializing in hardware integration and cross-functional problem solving to advance Cacotec’s platform.
Milic Vojinovic
Senior Frontend Developer
Milic, a former structural engineer, has 6+ years in frontend development, shaping Cacotec’s architecture with scalable, high-quality code and strong UX focus.
Uros Mutavdzic
Fullstack Developer
Uros, with a master’s in computer science, works across the full stack to deliver scalable features and optimize performance with modern web technologies.
Dunja Mitrovic
Director of Business Development
Dunja leverages 10+ years in fashion, product development, and global manufacturing to drive Cacotec’s growth, innovation, and expansion strategies.
Luka Bajovic
Head of Sales
Luka streamlines onboarding and labeling operations for fashion brands, implementing smart solutions like multilingual content, in-plant printing, and RFID/QR integration.
Marijana Males
Marketing Specialist
Marijana has 12+ years in fashion and leads Cacotec’s marketing, focusing on digital labeling, sustainability, compliance, and campaign performance.
Dasa Divovic
Account Executive
Dasa supports clients in adopting digital labeling and future-ready solutions like the Digital Product Passport (DPP).